30 seconds of fame
I don’t understand why people feel the need to have a monopoly on “social activism.” The goal of social activism is to spread knowledge of a certain issue and to get more people involved in the discourse of the issue. People who rapidly switch their profile pictures or order KONY 2012 gear are not professing to be experts on Uganda or the LRA or Invisible Children. You’re right — they might even be doing it just because their friend did it a few seconds before. However, after watching the KONY 2012 video, they do know something more at the very least.




